We approached the project by cultivating a story around the business by combining the personal experience of the chef of travelling around with their specialty of offering distinct dishes from around the country. This story of travelling for recipes is told at every customer touchpoint. On the website by providing the origin story of every dish, on the motion design of digital signage with one section taking the viewer on a journey to parts of India and famous dishes that are connected to that place.
We created the full visual foundation for Namaste Ottawa—logo, visual identity, in-restaurant and takeout menu design, digital signage motion and design, and the complete website design and development. Together, these elements form a cohesive system that brings the chef’s journey to life and positions the restaurant with a distinct, memorable presence
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Anurag Attri
Founder & Creative Director
